Thinking forward
New York
Framer
Redesigned brand identity to engage new audiences.
01. The Challenge
The client needed to redefine their brand identity to connect with a younger, tech-savvy audience while maintaining loyalty with their existing customers. They required a design overhaul for their website, marketing materials, and product packaging.
02. The Solution
We conducted extensive market research and competitive analysis to develop a design strategy aligned with the client's vision. Our team created a sleek, modern website using interactive features, revamped the logo for better brand recall, and introduced eco-friendly packaging solutions.
03. The Result
The project resulted in a 35% increase in website engagement within three months and a 20% boost in product sales. The client received positive feedback from both existing customers and new demographic groups, achieving their branding objectives.
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