In 2025, consistency is key on LinkedIn — and now, it’s easier than ever to stay visible without posting manually every day.
LinkedIn’s built-in post scheduling feature lets you plan content in advance, schedule for peak hours, and show up regularly — even when you’re offline.
Here’s how it works, and how to make the most of it.
How to Schedule a Post on LinkedIn (Step-by-Step)
1. Open LinkedIn and click “Start a post”
Just like you would when writing a regular update.
2. Write your post
Add text, images, videos, links, hashtags — whatever you normally include.
3. Click the clock icon ⏰ (bottom-right corner)
This opens the scheduling panel. If you don’t see the icon, make sure your app or browser is up to date.
4. Choose your date and time
You can schedule up to 90 days in advance.
5. Click “Next” → then “Schedule”
Done. Your post is now queued to go live automatically.
📌 Important: Once scheduled, you can’t edit the content — only delete and reschedule.
Who Can Use LinkedIn’s Native Scheduler?
Available for personal profiles, company pages, and creator mode users
Works on desktop and mobile apps
Not yet supported for LinkedIn Events or polls (as of 2025)
Best Practices for Scheduled LinkedIn Posts
Post timing matters:
Tuesday to Thursday, 9–11 AM (your audience’s time zone) = highest engagementStay conversational:
Even if it’s scheduled, make it sound fresh — not overly polished or roboticUse scheduling to build a rhythm:
Plan 1–2 weeks of content at a time:Thought leadership on Monday
Tips or industry trends mid-week
Personal insights or reflections on Friday
Check analytics weekly:
Use LinkedIn’s built-in post metrics to see what performs best — and adjust future schedules accordingly
Conclusion:
LinkedIn post scheduling turns consistency from a chore into a system.
Whether you're growing your personal brand or managing a company page, using the native scheduler helps you show up when it counts — without being constantly online.
